ALTERNA HAIRCARE

ALTERNA HAIRCARE

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ALL ORDERS OVER $50

TRANSFORMATION... AFTER JUST ONE USE.

Since 1997, Alterna has pioneered luxury haircare. Whatever your haircare need, we believe that you shouldn't have to choose between clinically-proven, salon-tested results & natural, good-for-you ingredients. That's why our products are: Pure. Proven. Professional

Please call to purchase these professional products  that are only available from the salon.

Our Customer Service Experts are available for consultation to help You.

Monday – Saturday 9:00am – 5:30pm EST.

After hours, you can leave your order on the answering system and we will confirm it by calling you back the next business day.

 

CALL NOW TOLL FREE 1.855.612.3115
To Ask About Our SPECIALS...

Products


  • ALTERNA BAMBOO 48 HOUR SUSTAINABLE VOLUME SPRAY

    ALTERNA BAMBOO 48 HOUR SUSTAINABLE VOLUME SPRAY

    Get that full-bodied, bouncy look you crave with Alterna Bamboo Volume 48 Hour Sustainable Volume Spray. What's more, the super lightweight formula of Alterna Bamboo Volume 48 Hour Sustainable Volume Spray contains plumping technology specifically created for women with even the finest hair types so everyone can feel beautiful.

    Available Size 4.2oz
    $28.02
     

  • ALTERNA BAMBOO ABUNDANT VOLUME CONDITIONER

    ALTERNA BAMBOO ABUNDANT VOLUME CONDITIONER

    Bamboo Abundant Volume Conditioner is a volumising conditioner, ideal for fine and flat hair types.Enriched with organic Bamboo extract and organic Maca Root, it infuses hair with weightless moisture and vital nutrients. Hair is noticeably thicker, healthier and revitalised, whilst Color Hold Technology preserves and enhances hair colour

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Gluten, DEA/TEA & Triclosan
    $24.70
     

  • ALTERNA BAMBOO ABUNDANT VOLUME SHAMPOO

    ALTERNA BAMBOO ABUNDANT VOLUME SHAMPOO

    Gently cleanses and energizes your hair with weightless moisture for a fresh, full-bodied look. Color Hold® technology provides color retention.


    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Gluten, DEA/TEA & Triclosan
    $24.70
     

  • ALTERNA BAMBOO ANTI FRIZZ SHAMPOO

    ALTERNA BAMBOO ANTI FRIZZ SHAMPOO

    A wonderful alternative to traditional shampoos, the Alterna Bamboo Smooth Anti-Frizz Shampoo leaves your hair healthy and silky smooth. The gentle, yet strong formula of organic bamboo extract nourishes hair and eliminates frizz for a great look and feel. Free of sulfates and sodium chloride.

    Available Size 8.5oz
    $24.70
     

  • ALTERNA BAMBOO SILK SLEEK BRILLIANCE CREAM

    ALTERNA BAMBOO SILK SLEEK BRILLIANCE CREAM

    This cream combines strengthening pure Organic Bamboo Extract with shine amplifying Organic Indian Gooseberry as well as Color Hold technology for color retention.This high gloss cream acts as a sheer veil of shine, leaving hair looking naturally vibrant.

    Nourishing formula provides lightweight control & tames frizz
    Anti-oxidants prevent free radical damage that can weaken hair causing loss of shine
    Enhances manageability
    Excellent for straight & curly styles
    Protects color
    Free of sulfates, parabens, gluten, TEA phthalates

    Available Size 4.2oz
    $26.50
     

  • ALTERNA BAMBOO SMOOTH ANTI-FRIZZ CONDITIONER

    ALTERNA BAMBOO SMOOTH ANTI-FRIZZ CONDITIONER

    Tame split-ends and reduce frizz for sleek, shiny hair that looks and feels healthier with this nutrient rich, ultra moisturizing conditioner. Fortifies follicles and infuses each strand with intense hydration with smoothing Organic Bamboo Extract & Organic Kendi Oil.


    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Gluten, DEA/TEA & Triclosan

    Available Size 8.5oz
    $24.70
     

  • ALTERNA BAMBOO SMOOTH ANTI-HUMIDITY HAIR SPRAY

    ALTERNA BAMBOO SMOOTH ANTI-HUMIDITY HAIR SPRAY

    Ultra-dry, HUMIDITY RESISTANT hair spray
    Flexible hold, never sticky or stiff
    Acts as a barrier to humid conditions, locking out frizz while locking in style
    Extends the life of your smooth blowout with built-in humidity resistance
    Protects Color with Color Hold Technology

    Available Size 7.5oz
    $20.30
     

  • ALTERNA BAMBOO SMOOTH KENDI DRY OIL MICROMIST

    ALTERNA BAMBOO SMOOTH KENDI DRY OIL MICROMIST

    Control frizz on fine, thin hair with this new, ultra-lightweight micro-mist. Alterna's popular smoothing Kendi Oil is now available in an instantly absorbing micro-mist that provides a weightless, satin finish for silky sleek hair.

    Available Size 5oz
    $18.50
     

  • ALTERNA BAMBOO SMOOTH KENDI DRY OIL MIST

    ALTERNA BAMBOO SMOOTH KENDI DRY OIL MIST

    This lightweight, instantly absorbing mist can be used as a treatment or a style primer to eliminate frizz, shield hair from heat styling tools, enhance shine and protect color while boosting your hair’s health. Best for use on normal hair types.


    FREE OF: Parabens, Phthalates, Sodium Chloride, Gluten, DEA/TEA, Mineral Oil, Petrolatum, Triclosan & Synthetic Dye

    Available Size 4.2oz
    $28.02
     

  • Alterna Bamboo Style Super-Natural Curl Shaping & Defining Cream

    Alterna Bamboo Style Super-Natural Curl Shaping & Defining Cream

    With a lightweight, conditioning & non-crunchy formula
    Helps separate curls with super-natural definition, shape & control
    Provides an elastic hold while banishing frizz & fly aways
    Leaves curls supple & touchable

    Available Size 4.2oz
    $24.70
     

    OUT OF STOCK

  • ALTERNA BAMBOO STYLE TEXTURIZING BODY BOOST

    ALTERNA BAMBOO STYLE TEXTURIZING BODY BOOST

    Amplify volume near the roots with this magical dust-like powder. Provides instant lift, texture, separation and light control.

    Available Size .1oz
    $24.70
     

  • ALTERNA BAMBOO UPLIFTING ROOT BLAST

    ALTERNA BAMBOO UPLIFTING ROOT BLAST

    Cultivate stronger, thicker, more voluminous hair. Strengthening, pure, Organic Bamboo Extract & phyto-nutrient rich Organic Maca Root takes lasting volume to new heights. Used on dry hair to boost volume that has fallen flat, this flexible hold formula builds instant and long lasting fullness & lift at roots, where it's needed most. Lightweight formula never feels stiff or sticky. With Color Hold technology for color retention.

    Eco-Certified Ingredients. free of Parabens, Phthalates, Gluten, synthetic Color, Mineral Oil & Petrolatum

    Available Size 7.3oz
    $28.02
     

  • ALTERNA BAMBOO VOLUME PUMPING STRAND EXPAND

    ALTERNA BAMBOO VOLUME PUMPING STRAND EXPAND

    Bamboo Volume Plumping Strand Expand combines strengthening pure Organic Bamboo Extract and stimulating phyto-nutrient rich Organic Maca Root in lightweight lotion that instantly plumps every strand. With Color Hold technology for color retention because great hair should be sustainable.

    Instantly plumping lightweight thickening lotion
    Infuses hair with weightless moisture and vital nutrients
    Increases the diameter of the hair shaft
    Makes hair immediately look & feel thicker from root to tip
    Protects color.

    Available Size 4oz
    $24.70
     

    OUT OF STOCK

  • ALTERNA BAMBOO VOLUME WEIGHTLESS WHIPPED MOUSSE

    ALTERNA BAMBOO VOLUME WEIGHTLESS WHIPPED MOUSSE

    Alterna Bamboo Volume Weightless Whipped Mousse with strengthening pure Organic Bamboo Extract and stimulating, phyto-nutrient rich Organic Maca Root, envelops the hair to build manageable fullness, thickness and lift from root to tip. All-day hold formula creates incredible, natural looking volume that is never stiff or crunchy. With Color Hold technology for color retention because great hair should be sustainable. Envelops hair to build manageable fullness, thickness & lift from root to tip.

    Available Size 6oz
    $24.70
     

  • ALTERNA CAVIAR ANTI AGING MOUSSE

    ALTERNA CAVIAR ANTI AGING MOUSSE

    Alterna's Caviar Anti-Aging MOUSSE is a color safe, weightless, non-tacky medium hold mousse that provides a natural finish to completed styles.

    Features/Benefits
    Restores both vibrancy and elasticity to the hair
    Targets the aging process
    Contains three super charged, key ingredients
    Safeguards chemically-treated hair

    Available Size 14.1oz
    $22.50
     

    OUT OF STOCK

  • ALTERNA CAVIAR ANTI AGING SEASILK BLONDE LEAVE IN CONDITIONER

    ALTERNA CAVIAR ANTI AGING SEASILK BLONDE LEAVE IN CONDITIONER

    Alterna Caviar Anti-Aging Seasilk Blonde Leave-In Conditioner is infused with Seasilk, Age-Control Complex, and Color Hold to protect color and fight the aging process with focused precision. Detangles, nourishes, and adds structure to damaged hair. Optical Brighteners add depth and luminosity to blonde hair while UVA/UVB protectants guard your hair from color fade.

    Blondes are constantly striving to keep their hair healthy while achieving the “perfect” tone. Frequent highlighting and coloring the hair can keep it dry and brittle. Natural blonde tones can become dull over time. Whatever blonde tone each individual may be looking for, the same attributes are important… brightness, vibrancy, no brassiness and “natural looking”. More importantly, however, is that the hair will stay healthy and youthful looking. Alterna has created three high performing products that will help to maintain and improve natural and artificial blonde tones.

    Infused with Seasilk®, Age-Control Complex®, Color Hold™ and Marine Actives that aid in vitamin metabolism, protein synthesis and oxygen transport. The result is truly revitalized and youthful looking blonde hair…immediately and for years to come.

    Directions: Apply to towel-dried hair and style as usual.

    Available Size 6oz
    $35.70
     

  • ALTERNA CAVIAR ANTI AGING SEASILK OIL GEL

    ALTERNA CAVIAR ANTI AGING SEASILK OIL GEL

    A hybrid treatment & styler, provides exceptional hydration and nourishment to dry, damaged hair while providing light styling definition. Caviar Extract and exclusive Seasilk soften and smooth hair leaving it with a youthful, radiant glow.

    The ultimate hybrid treatment & styler that provides essential moisture while gently defining and holding your style.

    Perfect for those who want soft, smooth, moisturized locks with a touch of texture. Safe for color treated hair.

    New “oil gel” product form offers both treatment and styling benefits, unique from any other oil treatment formula on the market. Alcohol-free formula provides exceptional hydration and nourishment to dry, damaged hair, revealing soft, silky strands. Velvety, lightweight oil gel offers gentle styling definition without weighing hair down and adds radiant shine and vibrancy to dull locks. Anti-humidity control keeps hair smooth and reduces frizz and fly aways. Signature CAVIAR fragrance of Green Tea & Bergamot.

    Available Size 3.4oz
    $31.30
     

  • Alterna Caviar Anti-Aging Brightening Blonde Conditioner

    Alterna Caviar Anti-Aging Brightening Blonde Conditioner

    A paraben-free conditioner that adds weightless moisture, refreshes blonde tones, eliminates brassiness, and protects color.
    This luxurious conditioner improves the overall appearance of natural or color treated blonde hair, restoring it to a healthy, youthful state. Infused with Alterna’s Age-Control Complex® that includes caviar extract, vitamin C, and cytokines for stronger, healthier, younger looking hair. It is also formulated with Seasilk®, Enzymetherapy®, and Color Hold® with UVA/UVB protection to shield from color fade, daily stresses and future damage.

    Available Size 8.5oz
    $40.10
     

  • Alterna Caviar Anti-Aging Brightening Blonde Shampoo

    Alterna Caviar Anti-Aging Brightening Blonde Shampoo

    A sulfate-free cleanser that refreshes blonde tones, eliminates brassiness, and protects color.
    This luxurious cleanser improves the overall appearance of natural or color-treated blonde hair, restoring it to a healthy, youthful state. Infused with Alterna’s Age-Control Complex® that includes Caviar Extract, vitamin C, and cytokines for stronger, healthier, younger-looking hair, it is also formulated with Seasilk®, Enzymetherapy®, and Color Hold® with UVA/UVB protection to shield from color fade, daily stresses, and future damage.

    Available Size 8.5oz
    $40.10
     

    OUT OF STOCK

  • ALTERNA CAVIAR Anti-Aging Polishing Serum

    ALTERNA CAVIAR Anti-Aging Polishing Serum

    Alterna's Caviar Anti-Aging Polishing Serum is a weightless serum that smooths and adds brilliant shine to the hair.

    Features/Benefits
    Ideal for styling and finishing hair
    Creates silky, smooth texture
    Radiant Shine
    Conditions and protects dry, damaged hair

    Available Size 1oz
    $24.50
     

    OUT OF STOCK

  • ALTERNA CAVIAR Anti-Aging Rapid Repair Spray

    ALTERNA CAVIAR Anti-Aging Rapid Repair Spray

    Alterna's Caviar Anti-Aging RAPID REPAIR SPRAY is a super-charged, light finishing spray that helps prevent split ends and adds moisture to the hair. It has the strength to immediately transform the look and feel of the hair. The spray is lightweight enough to be used throughout the day, restoring vibrancy, strength, and elasticity to tired, dull, dry hair.

    Features/Benefits: Restores both vibrancy and elasticity to the hair by targeting the aging process with focused precision. Ideal for chemically treated hair.

    Available Size 4oz
    $33.50
     

    OUT OF STOCK

  • Alterna Caviar Anti-Aging Working Hair Spray

    Alterna Caviar Anti-Aging Working Hair Spray

    Achieve natural-looking style with this ultra-dry brushable hair spray. Provides a flexible hold while adding fullness and shine. Humidity resistant.

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Gluten, DEA/TEA, Mineral Oil & Petrolatum

    Available Size 15.5oz
    $31.30
     

  • Alterna Caviar Bodybuilding Volume Conditioner

    Alterna Caviar Bodybuilding Volume Conditioner

    A sulfate-free daily volumizing conditioner. Provides weightless moisture and thickens hair from root to tip.

    FREE OF: Parabens, Sulfates, Phthalates & Synthetic Color
    $35.70
     

  • Alterna Caviar Bodybuilding Volume Shampoo

    Alterna Caviar Bodybuilding Volume Shampoo

    A sulfate-free daily volumizing cleanser. Provides weightless moisture and thickens hair from root to tip.

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium CHloride, Gluten, DEA/TEA, Phthalates, Mineral Oil, Petrolatum
    $35.70
     

  • Alterna Caviar Dry Shampoo

    Alterna Caviar Dry Shampoo

    A talc-free "shower in a bottle." Absorbs excess oils and build-up to refresh hair between washings.

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Talc, DEA/TEA, PABA, Mineral Oil & Petrolatum

    Available Size 2.65oz
    $22.50
     

  • Alterna Caviar Extra Hold Hair Spray

    Alterna Caviar Extra Hold Hair Spray

    Quick-drying, ultra-dry hairspray. Provides all-day hold and humidity resistance without stiffness or flaking.

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Mineral Oil and Petrolatum.

    Available Size 12oz
    $28.50
     

  • Alterna Caviar Full Body Volume Creme

    Alterna Caviar Full Body Volume Creme

    Boost volume near the roots. Adds instant all over fullness and body with a long-lasting, natural-looking finish.

    FREE OF: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Gluten, DEA/TEA, Mineral Oil & Petrolatum

    Available Size 3oz
    $25.50
     

  • Alterna Caviar Repair Split Ends Mend

    Alterna Caviar Repair Split Ends Mend

    Alterna Haircare has launched their new Alterna Caviar Repair Split Ends Mend which is a restorative treatment and ideal for all hair types. Acting like a glue to fuse split ends together, Split Ends Mends strengthens strands and prevents future damage, while drastically reducing the appearance of damage.

    The Age Control Complex, Seasilk, Color-Hold, and Enzymethrapy formulas work with the Strand-Building Proteins to help keep hair soft and frizz-free, without weighing it down.

    The product is free of parabens, sulfates, phthalates, synthetic color, paraffins, gluten, DEA/TEA, mineral oil and petrolatum
    $39.00
     

  • Alterna Caviar Replenishing Moisture Conditioner

    Alterna Caviar Replenishing Moisture Conditioner

    Description: A luxurious, lipid-rich daily conditioner that replenishes and seals in moisture while protecting hair from daily color-fade, stresses, and future damage.



    Free Of: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Paraffin, Gluten, DEA/TEA, Mineral Oil & Petrolatum
    $35.70
     

  • Alterna Caviar Replenishing Moisture Shampoo

    Alterna Caviar Replenishing Moisture Shampoo

    A luxurious, sulfate-free cleanser that restores nourishing moisture to dry, damaged strands. Hair acts instantly healthier and younger. In a clinical study, 100% of women saw a notable improvement in shine, texture, softness & manageability after just one use.* All testers used Caviar Anti-Aging Moisture Shampoo & Conditioner Free Of: Parabens, Sulfates, Phthalates, Synthetic Color, Sodium Chloride, Paraffin, Gluten, DEA/TEA, Mineral Oil & Petrolatum.

    $35.70
     


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